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Patricia McCauley founded InsideOut Solutions 26 years ago to help small businesses properties market themselves. She uses her personal experiences in marketing her restaurant, her education and passion as a foundation for marketing unique lodging properties such as bed and breakfast, boutique lodges and dude ranches. Patricia will share with you her knowledge on changes and trends in digital marketing and web design and how you can market your property with the tools she presents. You will leave her presentations with a concrete action plan on what you can do to help yourself. InsideOut Solutions is a premier digital marketing company in the lodging industry.